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Job Number:6243
Job Type:MM
Posted:8/4/10
Submit Resume:JOB6243 |
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| Title:
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DIgital Marketing Manager |
| Industry:
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OTC/Rx Consumer Healthcare |
| Class
of Trade: |
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| Specialty
Area: |
Medical Devices |
| Position
Level: |
Manager |
| Size
of Company: |
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| Position
Reports To: |
Director |
| Job
Location: |
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| Position
Responsibilities: |
This senior marketer position will be responsible for online digital strategy, execution, tracking and optmization of consumer marketing activities. The position will work closely with brand and digital agencies as well as internal teams to test, learn and launch digital programs to acquire new prospects and convert them to new users. |
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| Direct
Reports: |
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Education
Required: BS/BA |
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| Position
Experience: |
- Minimum of 8 years experience in consumer marketing required, (Packaged Goods, PR, DTC preferred)
- Minimum of 4-6 years in digital marketing (SEO, Search, Social, blog, email marketing, Online)
- Website design and analytics experience required
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Online creative development and campaign management required
- Must have demonstrated successful strategic planning in the past as well and digital campaign execution
- Google Analytics, Comscore, or Atlas experience required
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| Other
Remarks: |
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| SUBMIT
YOUR RESUME: |
JOB6243 (Word
document preferred. Please, no ZIP files.) |
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| Percent
Travel: |
10% |
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