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Job Number:6301
Job Type:MM
Posted:8/20/10
Submit Resume:JOB6301 |
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Director Consumer Marketing |
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Other |
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Sr. Director of Marketing |
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Responsibilities: |
Our client, a multi-billion dollar Consumer Paged Goods corporation is looking for a dynamic individual to help lead their marketing team. As Director Consumer Marketing you will have full responsibility for developing visions, strategies, new products and programming for our clients key brands to support innovation strategy. You will serve as the principal point person within marketing for the development and introduction of new products and programs. You will need to maintain a high level of consumer and customer interaction, including consumer engagements, customer meetings, retail store visits and consumer research. Additionally you will be responsible for developing insights on consumer trends and business results in the marketplace as well as interacting with a broad, cross-functional team to bring exciting new products and programs to market. Duties and Responsibilities: - Develop vision and strategy for achieving superior results in one of two key business areas:
- Consumer Touchpoints: Product, Packaging Lifestyle Marketing, Direct Mail, Web, Social Media, Print
- Customer Touchpoints: Promotion, Pricing, Distribution, In-store Communications, Trade Communication
- Apply understanding of Brands, Consumers and Customers to achieve commercial goals
- Develop business cases based upon solid analytical skills, consumer insights and judgment
- Provide leadership by collaborating with a broad, cross-functional team of peers (Marketing Finance, Marketing Research, Trade Marketing, Marketing Operations, R&D, Legal, & External Relations)
- Ensure that corporate strategy and regulatory guidelines are imbedded in all marketing initiatives
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Education
Required: MBA pref. |
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Experience: |
- Bachelor's Degree in Marketing related field, MBA/Master's Degree preferred.
- Minimum of 6 years related professional experience.
- Preferred industries to include consumer packaged goods, ad agencies, food/beverage, and convenience trade.
- Minimum of 2 years experience directly managing people, including talent development.
- Demonstrated ability to influence and lead cross functional teams, quickly building credibility.
- Experience in marketing new products and programs including related technical skills (research, database, event, websites, print, retail promotions, product development).
- Strategy development, planning, and analytical skills.
- Understanding of brands and consumer values. Ability to work collaboratively with Customers and suppliers.
Additional Desired Qualifications: - A passion for winning
- Leadership, and a willingness to take responsibility and accountability
- Problem-solving and decision-making ability
- Creativity and innovation
- Strong oral and written communication skills
- Broad, cross-functional business knowledge
- Technical and organizational ability
- Honesty, integrity, trustworthiness and dependability
- Self-motivation and an orientation to action
- Flexibility and ability to embrace change
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| SUBMIT
YOUR RESUME: |
JOB6301 (Word
document preferred. Please, no ZIP files.) |
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