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Job Number:6360
Job Type:CM
Posted:9/1/10
Submit Resume:JOB6360 |
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| Title:
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Category Development Analyst |
| Industry:
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Food Processing & Manufacturing |
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of Trade: |
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Area: |
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Level: |
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of Company: |
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Reports To: |
Consumer Insights Manager |
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Responsibilities: |
- Develop category reviews that include information, both scan and non-scan, that will be leveraged to grow the Companys and total category sales with its trade customers.
- With information from sales and various data sources, identify sales opportunities.
- Develop solutions with respect to product distribution, promotion, pricing, and shelf-placement.
- Prepare clear and concise presentations to inform customers of business/consumer trends, existing opportunities and solutions for growth.
- Assist Consumer Insights Manager in proactively identifying market opportunities available and communicate to sales.
- Discuss possible emerging trends observed during day-to-day analysis.
- Work with managers on specific projects intended to proactively provide sales with opportunities and market information.
- Participate in various activities to enhance job performance and personal growth.
- Experience out in the market is essential in ensuring the analysts ability to provide useful information tools for sales.
- Conduct market visits that include: Meetings in brokers offices; Retail audits with DSMs/RSMs; Quarterly sales meetings; Account calls; Business/presentation planning sessions with RSMs and brokers.
- Complete cross-departmental projects.
- Complete all necessary information technology training.
- Assist other functional areas to develop business opportunities and provide information to sales.
- Work with Marketing to identify and close opportunities.
- Work with Marketing Research to analyze, recap, and disseminate pertinent research findings to sales
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Education
Required: BS/BA |
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| Position
Experience: |
- Bachelors Degree
- Consumer Packaged Goods history
- 1-3 years analytical experience
- Syndicated sales data experience required (IRI and/or Nielsen)
- Shelving software experience a plus (Apollo/ProSpace a plus)
- Experience with Household Panel Data required
- Exposure to advanced Household Panel Data a plus (T&R, Switching/SOV, Market Structure, etc.)
- Strong computer and analytical skills
- Excellent written and verbal communication skills
- Excellent presentation skills
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| Other
Remarks: |
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| SUBMIT
YOUR RESUME: |
JOB6360 (Word
document preferred. Please, no ZIP files.) |
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Travel: |
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