Job Number:6377  Job Type:MM  Posted:9/1/10  Submit Resume:JOB6377
Title: SR Brand Manager
Industry: Personal Care/HBC/Cosmetics
Class of Trade: CPG
Specialty Area: Marketing
Position Level: Sr Manager
Size of Company:
$10.1B ++
Sales Volume:
Position Reports To: Director
Job Location:
Northeast
Relocation: Yes
 
Position Responsibilities: Develop customer specific marketing strategies that generate consumer demand for the company's brands.
  • In doing so, ensure marketing initiatives are consistent with both brands and customer strategy.
  • Responsible for developing and overseeing execution of customer marketing programs with CVS & Walgreens
  • Serve as the marketing resource to the customer and Customer Business Development team. In doing so, act as the consumer knowledge and strategic marketing expert for the assigned customer team.
  • Serve as the Customer Business Development resource to the Marketing and Product Development teams. In doing so, act as the trade development expert for the Marketing teams.
  • Establish and build positive relationships with customers merchandising and marketing organizations. In doing so, reinforce the company's marketing thought leadership.
  • Lead fact based program analysis to continually improve sales and profit performance of brands marketing investment with customer.
  •  
    Direct Reports:
    Yes
    Education Required: MBA pref.
    Position Experience: Brand Managementexperience. Must be able to translate consumer/brand insights into action plans. Experience applying all elements of marketing mix. (360 Marketing) Understand cost structures and P&L implications of building programs. BA/BS required, MBA preferred 3 to 5 years of Brand Marketing.
    Other Remarks: This position will be based in Marketing.It is a SR Brand Manager level
     
    SUBMIT YOUR RESUME: JOB6377 (Word document preferred. Please, no ZIP files.)
     
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